Wikitude GmbH are the creators of the world’s first mobile augmented reality (AR) platform and the company behind the internationally renowned Wikitude World Browser for iOS, Android, BlackBerry and Windows Phone devices. The AR platform has been voted “Best Augmented Reality Browser” for the past four years and “Best AR Developer Platform or Tool” in both 2011 and 2012. Wikitude’s AR technology is available as an SDK for third party app development. The company is leading the international AR technology standardization by chairing the working group in the Open Geospatial Consortium (OGC).

four years in a row: 2009, 2010, 2011 and 2012

Augmented Planet

two years in a row: 2011 and 2012

Augmented Planet




Management Team

Martin Herdina, CEO

Martin is a successful internet and telecom entrepreneur. Prior to joining Wikitude, Martin has successfully built-up and sold fatfoogoo, a leading provider of payment systems for online games, to Digital River (DRIV). Previously, Martin has held strategic management positions in Europe and the US with Qpass Inc., UCP, and T-Mobile.

Andy Gstoll, CMO

Mobile, Travel and Technology have been the focus of Andy’s career in both MNC as well as start-up environments for more than 10 years. Born and raised in Germany, Andy has lived in the USA for 7 years and in Asia Pacific more than 5 years while based in Singapore. He has held multiple senior business development and marketing positions with AOL Time Warner, Lonely Planet and Electronic Arts. Andy holds an MBA and a Bachelor of Science degree in International Business Management from Hawaii Pacific University.

Philipp Breuss-Schneeweis, Founder

Philipp studied computer science and history at the University of Salzburg and the Bowling Green State University, Ohio. After working for various companies including KPMG Consulting and Sony DADC he founded Mobilizy GmbH in May 2009, a software startup specializing in Augmented Reality software for smartphones. In May 2011, Mobilizy GmbH has been renamed to Wikitude GmbH. When on the road, he uses Wikitude to search for Mexican or Thai restaurants nearby.