Yellow Pages Group and Wikitude – bringing the Augmented picture to 35 million!
While we at Wikitude might be based in the scenic city of Salzburg, Austria, a quick polling of the office reveals that over 65 percent of us have at one point been to Canada. Be it for business or pleasure, as it turns out, we’re all quiet fans of the Great White North.
Thus, we’re very happy to announce that Wikitude has entered into a partnership with Yellow Pages Group in Canada, to access their extensive database of local businesses through their open platform at YellowAPI. Together, we will be bringing an entirely new level of Augmented sophistication and helpfulness to Canadians from Halifax to Vancouver and everywhere in between.
Having published its first directory in 1908, Yellow Pages Group has evolved into the leading digital company in Canada, offering local media and marketing solutions to small and medium businesses. Wikitude, having published their first world in 2008, is the world’s leading augmented reality application provider.
So let’s see…we’ve got a company with tons of useful and relevant data, and a smartphone application that applies an augmented reality view of a user’s surroundings to help them find services around them. Can you say Win/Win for every Canadian?
Canadian users can now access the YellowAPI data within Wikitude under the Business & Services category. Once opened, users in Montreal, Toronto, Winnipeg, Vancouver, … you name it, will be able to view their surroundings through a Wikitude powered Augmented Reality view and visualize hundreds of businesses around them. From the nearest Tim Horton’s to the closest Scotiabank ATM, Wikitude and Yellow Pages Group not only provide users with valuable information and links, but also provide you with step-by-step directions on how to reach their destination.
35 million Canadians now have a new and unique way to not only find valuable services around them, but do so in an engaging manner that’s sure to provide added value through YellowAPI’s extensive database. We’re extremely happy to welcome this new partner, and well, all we can say is; O Canada, we stand on guard for thee!
Disclaimer: This Austro-Canadian love does not apply to hockey teams. Please see Michael Grabner (New York Islanders), Thomas Vanek (Buffalo Sabres), and Andreas Nödl (Carolina Hurricanes).
