Wikitude at work: 1. in-house image recognition and 3D technology 2. Wikitude Drive 3. 100+ million locationsThe industry has been excited and inspired by Google’s Project Glass, or Google Glasses, but more so about the possibilities inherent therein. Google Glass isn’t even readily available to the public yet, and there has already been talk about augmented reality display contact lenses and a concept film about what augmented life could be like. As the buzz around Google Glass grows, consumers can expect more and more wearable display technology to become present in their daily lives. Major consumer electronics firms including Apple, Canon, Epson, and Microsoft are already working on, or implied that they have wearable augmented reality displays in the works. Likewise, Epiphany, Laster, Optinvent, Recon Instruments, and Vuzix are all players in the wearable display technology field, and have already developed and introduced some truly fascinating technology. As the leading augmented reality solutions provider, naturally, this is quite exciting for us. “Augmented Reality on a smartphone or a tablet is already such a cool and fascinating topic, but running applications on these new wearable devices brings AR to a totally new level and gives us a glance at how we will use mobile technology in the future. At Wikitude we are super excited to be at the center of this and see our ideas, thoughts and visions come to life,” comments Wikitude CEO Martin Herdina.
2008 as the first provider of augmented reality on smartphones, and since this time have spawned a revolution in the industry. It’s time to do it again with wearable AR technology.As mobile technology continues its rapid advancement according to Moore’s law, the possibilities of moving towards the sci-fi novels and films of yesteryear are becoming less and less fiction, and more reality. Augmented reality. At Wikitude, we’re working everyday on making the future potential of mobile technology a reality now. We started out in
We’ve recently incorporated the ability to add 3D objects into augmented reality projects, a feature that completely changes the way augmented reality can be seen. No longer are developers limited to two-dimensional presentations, but users of wearable display devices will be able to fully visualize an object, walking a full 360 degrees around it. This holds huge potential for the gaming industry, another industry poised to reap the benefits of wearable displays, and one that Wikitude is already aiding in this quest.
Our introduction of image recognition and tracking technology last year has provided a number of benefits to consumers and businesses alike. This is one of the most used features in our SDK, and on a wearable display, the possibilities of augmenting a user’s surroundings multiply exponentially. Our sample app that we built in-house, “Scan your Money,” will now allow users to immediately know just how much those foreign bills in their pocket are worth, and there’ll be no need to bring out the mobile device, launch the app, scan, and then receive results. Businesses can benefit from this image recognition technology through immersive and interactive marketing and advertising campaigns, product tutorials, turn-by-turn directions to locations, and many many more opportunities!
As illustrated in the graphic above, we envision a world that will never see a consumer lost. Never see them aimlessly searching for whatever they’re looking for. Never see them presented with a static, two dimensional product with limited information or connection opportunities. All of this is already happening here at Wikitude – keep your eyes open, you’ll be seeing a lot more of us in the near future.
The hardware of wearable display devices puts the future of technology on the very near horizon. Wikitude is proud to be the augmented reality platform that will power these devices and delivering an unparalleled user experience. See more, hands free with Wikitude.